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innovation

Fashion & Beauty

Future-Friendly Sneakers

Meet the future-friendly sneaker: BY FAR RODINA, an epitome of comfort, durability, sustainability, and style that transcends … Committed to continuously doing better and bringing about practices that protect and preserve the world we live in, BY FAR’s…

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Jewellery

Holographic Brilliance

Boucheron’s new Holographique High Jewellery collection is a magnificent result of Creative Director Claire Choisne’s experiments with light and colour. For the July collection, in what the house calls ‘Carte Blanche’, Boucheron’s Creative Director Claire Choisne unleashes her…

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Automobiles

Haven for Ferraristi in Oman

Alfardan Motors’ newly refurbished state-of-the-art Ferrari showroom offers unparalleled service along with a dedicated atelier for you to configure your own Prancing Horse.   Alfardan Motors, the official Ferrari  importer in Oman, celebrated the inauguration of its newly…

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