Mulberry has unveiled an exciting new design collaboration with Alexa Chung as part of the brand’s 50th anniversary celebrations
Mulberry’s newest design collaboration, as part of its 50th anniversary celebrations, is with the woman who inspired the brand’s iconic bags: The Alexa. Yes, we are talking about the enigmatic Alexa Chun
Mulberry x Alexa Chung is the latest chapter in Mulberry Editions, a series of limited-edition capsules in which leading creatives have been invited to put their own spin on the house’s design DNA. The collection consists of two styles: ‘The Big Guy’ and ‘The Little Guy’. While the former is a roomy shoulder bag, the latter comes in the form of a compact clutch.
Both have a ‘go-everywhere’, wear-as-you-wish spirit and invoke effortless, sleek style of ‘70s style icons, like Charlotte Rampling and Lauren Hutton, and the 2010 ‘Alexa’ bag. Drawing on Chung’s personal style: masculine formality, vintage romance and deep appreciation for British design, the bags also take cue from vintage satchels as well as the briefcase that inspired the original Alexa, the Elkington. The Big Guy and Little Guy feature chain straps and a boxy, streamlined silhouette.
The colour palette ranges from classic, earthy shades (Black, Dark Chocolate, Tan) to peppy, optimistic tones (Apple Green, Denim Blue). Materials include glossy crocodile-effect patent leather, sumptuous velvet and suede. Launching alongside the line-up is an edit of complementary Alexa bags, which are released in the same colour palette.
The collection also chimes with Mulberry’s ongoing commitment to sustainability and responsible manufacturing. The bags are crafted from materials which are sourced from environmentally rated tanneries, made in Mulberry’s carbon neutral Somerset factories, and intended to be loved and worn forever.
